CONSULTING

EKO tries to satisfy, not only the short term interest of the companies it consults or associates with, but also is interested in doing its best to promote long term projects.

EKO LTD provides superior consulting value to our partners because of the senior level business development and sector expertise of our professional management team. We know the management issues being faced by our customers based on first hand experience. As EKO LTD diversifies into new sectors, our professional management team grows correspondingly so that we always draw our insights from real depths of knowledge.

FEASIBILITY STUDIES, MARKET RESEARCH & BUSINESS PLANS
EKO LTD performs studies based on requests from Turkish customers, our foreign partners, and upon our own initiative. We are constantly monitoring local market trends and dynamics in Turkey's most important sectors as well as internationally. Our studies include: input from major players; competitive analysis reports; risk assessment reports; market research reports; potential entry, marketing and public relations strategies; potential exit strategies, and; opportunities for follow-on business.

STRATEGIC BUSINESS CONSULTING & THE ART OF NEGOTIATIONS
Understanding the local business environment and leveraging local market knowledge are the key contributions of the EKO LTD. We also understand the requirements and responsibilities of our foreign partners reporting back to corporate headquarters. We believe that it is our foreign partner's job to perform their business, and it is our job to help our partner do their business in Turkey. Our in-house professional staff covers all aspects of business development including legal, financial, marketing, operational, and administrative issues. Most importantly, we provide strategic consulting support in contract negotiations, eliminating any potential language or cultural barriers.

EFFICIENT PROPOSAL DEVELOPMENT
Proposal development efforts are performed at our foreign partner's offices and our own headquarter office in Ankara.

REPRESENTATION

EKO is an established leader in the supply of Original Equipment Manufacturers systems and spare parts to the Republic of Turkey via a fully computerized network to assure that the companies we work with do not miss any opportunities.
Established in 1990, EKO LTD has developed a reputation for its innovative and pioneering spirit, and is often called upon by various military, government and private sector organizations to help them research state-of-the-art solutions to meet their operational requirements, to help them understand the strategic direction of their foreign counterparts, and to help them identify foreign business partners interested in responding to Turkish business needs.

PROACTIVE STRATEGIC PLANNING
Not only are we responsive to existing business needs in Turkey, but we act proactively in identifying opportunities for improvement or new market trends. We continuously monitor local market developments and regularly initiate customer education efforts in Turkey to stimulate awareness and catalyze discussion.

MINIMIZING COUNTRY RISKS
As a representation agency, EKO LTD has two fundamental obligations. The first is to pragmatically facilitate the business development efforts of our foreign partner which we represent in Turkey. The second is to guarantee that the solution we are proposing along with our foreign partner is indeed among the best financially, technically, and bureaucratically feasible alternatives.

MAXIMIZING THE PRODUCTIVITY OF IN-COUNTRY VISITS
Based on over ten years of experience bringing Turkish organizations together with foreign companies, EKO LTD has a solid understanding of what it takes to get business done effectively. Maintaining professional relationships and following appropriate protocol are critical success factors to doing business in Turkey. We provide and exchange data with every level of decision makers, perform the background business development work to make our partners' in-country visits more productive, act as a first point of contact to ensure prompt response to inquiries or requests for action, and provide our partner with accurate and timely information for business planning.

MARKETING...
EKO LTD acts as an integral part of our partner's business development team learning about all the strengths and benefits, weaknesses and disadvantages, potential risks and risk management alternatives of their products and services. We then introduce our partner's organization and proposals at senior management and technical levels to collect initial feedback and help us better prepare our partner for their in-country visits. Our responsibility is to guarantee that our partner will always be delivering the right message, to the right audience, at the right time, so that the customer and our partner are mutually rewarded.

CONTINUOUS CUSTOMER CONTACT...
EKO LTD provides continuous data and information to the customer to help them make sound decisions. EKO LTD makes regular efforts to reach our target customers using various direct and indirect channels of communication including formal presentations, desktop briefings, white papers. We then assess the customer's additional data needs which require more emphasis and jointly plan tailored seminars or work-shops to be delivered by our partner's corporate business development team during their in-country visits.

OPPORTUNITY IDENTIFICATION...
Some opportunities are clearly defined, some are just in the development stages, and some opportunities are waiting to be born. The earlier we get involved in a business opportunity, the more deliberately we can plan and implement our business development strategies.

LEAD QUALIFICATION...
EKO LTD has adopted a reiterative methodology for pragmatic lead qualification. In assessing the feasibility of an opportunity, we carefully identify the project owner(s), levels of decision makers, the key influencers, proposal champions and opponents. We explore key purchasing criteria, the availability of financing, realistic time lines, competitor positioning and other relevant dynamics. We then jointly put together an integrated strategic action plan.

DISTRIBUTORSHIP

EKO has considerable experience in establishing and managing distributor networks and inventories for our foreign business partners, especially in the spare parts sectors and information technologies.